Since the mirrorless M4/3 camp stirred the market with the Olympus E-P1 and then the Girl Friend #1 (GF1) from Panasonic, manufacturers suddenly woke up, learning that consumers actually want a camera that is easy-to-carry, can change lens, has a cool-looking, comes in favors like candies and priced reasonably. Wait a minute, it is not a DSLR. And so, E-P1 seems to open up another market for competition.
We always knew Sony wants it all. Here is comes with an answer. The Alpha series was just announced in PMA 2010. Here you go.
Now wonder our money always went somewhere but our bank.
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